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Practical, Effective Ways Businesses Can Help Customers Fight Fraud
Brad Strawbridge was featured in a Forbes Business Council expert panel on Forbes.com covering practical ways businesses can help their customers fight fraud. His contribution introduced verified communication patterns, the practice of telling customers exactly how and when you will contact them so fraudulent messages stand out by failing to match the pattern. The companion post translates the idea into roofing, where storm chasers, fake adjuster calls, and deposit scams target homeowners directly.
